Brand Identity Guide

The toolkit below is a comprehensive resource for promoting SUNY Cortland's brand and identity in any medium. It is imperative that communications are cohesive while supporting the university's mission. Consistent application of these guidelines will benefit SUNY Cortland through improved awareness, recognition and professional appearance.

Message from the president

This guide has been developed to help us convey who we are by means of a consistent message and appearance in all SUNY Cortland communications. We, as a campus, will follow these guidelines and, in doing so, we will reinforce our institutional identity and enhance our reputation.

Erik J. Bitterbaum
President, SUNY Cortland

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